PERSPIRATION AND INSPIRATION

Project success doesn’t just happen. There are no short-cuts.
It is born of an inspirational culture that nurtures
original thinking and creative ideas.
At the core of Imagine That! is a suite of professional competencies and lateral processes honed in the furnace of real-world experience. For over three decades, Imagine That! has been expanding creativity across the full breadth of professional entertainment in 22 countries, with over 400 unique projects delivered in spectacular flourish. Our passion for the creation of new, engaging dimensions in entertainment

remains undiminished.

 

SITE IDENTIFICATION AND EVALUATION

Dreams come in all shapes and sizes in many different places. Imagine That! understands how to shape projects so they become reality. Applying the prerequisites of site and location, with our team’s vast experience, assesses the inherent foundations of your potential success.

CONCEPT CREATION AND ASSESSMENT

Experienced insight and original thinking underpins Imagine That! in developing the concept options that become the touchstone of your project’s drawing power. Analysis of concepts and identification of optimum cost-benefit factors assists your project in achieving its commercial goals.

PROJECT FEASIBILITY

Looking over the horizon to comprehend the matrix of results where capital, concepts and operations intersect in the marketplace is a vital process in forecasting potential ROI. The feasibility of achieving your asset’s objectives and delivering performance milestones is crucial insight before the green button is pushed on any project.

DESIGN DEVELOPMENT

In an alchemy of creativity, technology and experience, design development is a catalytic process that sires the DNA of success. Imagine That! understands that the product of original thinking and lateral ideas requires an innate appreciation of market dynamics, functionality and commercial requirements.

MASTER
PLANNING

Transitioning design to site configuration, Imagine That! is committed to expanding the envelope in exciting, functional and innovative ways. With site-specific master planning, your project deserves a cost-effective and efficient platform with a signature approach that reflects imaginative, magnetic and iconic values.

ARCHITECTURAL AND TECHNICAL DRAWINGS

From a rich palette of experiences, Imagine That! translates conceptual development and creative design into the detail that delivers tangible reality and functionality. With an axiom of preserving original entertainment quotients, Imagine That! excels in bringing distinctive projects to exciting fruition.

IP DEVELOPMENT

Leveraging inherent value and consumer excitement of global IP brands, Imagine That! creates opportunities in local and regional markets. Our expertise develops win-win franchise and licensing scenarios for IP owners and projects alike. From feature films, TV, digital platforms, music, arts, fashion and contemporary culture, Imagine That! identifies and negotiates your best IP concept options.

JUDGE US BY THE COMPANY WE KEEP

With a reputation for creativity, high-value concepts, professional precision and well-planned delivery, Imagine That! works with the biggest names in the world of entertainment – bringing ideas to spectacular reality. Here are just some of our great clients representing numerous individual projects.

OUR PARTNERS IN MAKING MAGIC

Based on individual project requirements,
Imagine That! is supported by like-minded, talented, specialist teams and professional organizations, assisting us in delivery of the magic for which
we are renowned.

IMAGINATIVE LEADERSHIP TEAM

Imagine That! knows when intellectual capital, chemistry and esprit de corps come together in a synergy with client-side professionals, imaginative outcomes and unique project solutions are achievable. 

Our team leaders are globally experienced, peer-awarded, and a multiskilled talent resource, applying energy and empathy in the creation of outstanding, unique project assets.

Rick Harbour

PRESIDENT

Kevan Patriquin

VICE PRESIDENT 
OPERATIONS

Fred Maybury

VICE PRESIDENT
INTERNATIONAL MARKETING
& FINANCE

Peter Sheppard

VICE PRESIDENT
TOURISM & EVENTS
PROJECTS

Debra Brown

CREATIVE CONSULTANT/
CHOREOGRAPHER

Tom Chakra

INTERNATIONAL SALES
& MARKETING

Rommel Sedano

ART DIRECTOR

PRIDE IN OUR WORK 

Imagine That! is a globally experienced and awarded creative specialist, based in Las Vegas, with a successful history of imaginatively crafting projects across a score of countries. Here is a small sample of our proudest achievements.

Disney EPCOT Center Concept Development, Florida

Universal Studios 3-D Terminator 2, Hollywood & Orlando

Universal Studios Motion Picture Magic, Osaka, Japan

Disney’s Pleasure Island Concept Development, Florida

Disney-MGM Studios Concept Development, Florida

Euro Disney Project Engineering, Paris, France

Disneyland Star Tours, Anaheim, California

Disneyland & Disneyworld Captain EO, California & Florida

Disney-MGM Studio Tour Indiana Jones Stunt Show, Florida

Universal Studios Back to the Future Ride, Hollywood

Universal Studios 3-D Theater, Osaka, Japan

Space Park Technical Design & Direction, Bremen, Germany 

Knott’s Camp Snoopy Theme Park, Mall of America, USA

Discovery World Dr Scandal Stunt Show, Taiwan

Volkswagen AG Visitors Center Concept & Project Management, Germany

MGM Grand Adventures Duelling Pirates Stunt Show Las Vegas

MGM/Mirage City Center, Las Vegas

Leofoo Village Wild West Stunt Show, Taiwan

Universal Studios Animation Celebration, Osaka, Japan

New York, New York Hotel & Casino, Las Vegas

Sanrio Theme Park Harmonyland, Oita, Japan

Docklands Waterfront City International Events, Melbourne Australia

Experience Music Project, Seattle, Washington

Abraham Lincoln Presidential Library & Museum, Springfield, Illinois 

120-metre Southern Star Observation Wheel, Melbourne Australia

World Expo 88, Brisbane Australia

Gold Coast Indy Grand Prix, Surfers Paradise, Australia

Goodwill Games, Brisbane Australia

Dreamworld, Gold Coast, Australia

Dinosaurs Alive, Kuala Lumpur, Malaysia

Visit Malaysia Year International Attractions, Malaysia

Universal Studios Halloween Horror Nights, Hollywood

Universal Studios Battletop Challenge Hollywood

Rise of the Dragon, Hong Kong

The Peak Explorer, Hong Kong

Fremont Street Experience, Las Vegas, Nevada

Calvin Harris Omnia Nightclub Residency, Las Vegas

“O”, “Mystère” & “La Nouba” – Cirque Du Soleil, Las Vegas & Orlando

Katy Perry: Prism Tour & Corporate Events

Maroon 5: Corporate Events

Sega Game Works: Various Projects Internationally

Snoop Dogg: Corporate Event

Shanghai Disney, Shanghai, China – Nextep International

Victoria’s Secret, New York City Fashion Week

“Phantom: The Las Vegas Spectacular”, Venetian Hotel & Casino, Las Vegas

MJ One, Cirque Du Soleil

Celine Dion: Caesars Palace Residency

Dream Park, Gurgaon, Haryana, India

“Crystal” Show, Sands Resort & Casino, Macau, China

165-metre Montreux Star Observation Wheel, Las Vegas

Singapore Disney Project, Singapore – Nextep International

MGM Grand Adventure Theme Park & Resort, Las Vegas

Galaxy Resort Hotel & Casino, Macau, China – Nextep International

Dionne Warwick One Night Only, Gold Coast, Australia

John Denver In Concert, Australia

Keith Urban Country Expo Celebration, Australia

Donny Osmond Live Brisbane, Australia

Leona Mitchell & Vienna State Opera, Surfers Paradise, Australia

PROJECT MANAGEMENT

Imagine That! provides experienced, professional project management ensuring a seamless commitment to end-to-end concept principles. Our robust skillsets and fully integrated team has achieved a reputation for the successful delivery of budgetary milestones and development timeframes – where on-time and on-budget also means on-concept.

SHOW CREATION AND DEVELOPMENT

Imagine That! knows how to put on a show. From sophisticated, logistically complex touring extravaganzas, to established multi-season theatrical productions, spectacular stunts and breathtaking lightshows, there isn’t a genre on land, sea or in the air that our team hasn’t produced. Technology-rich, immersive, high frequency shows have become our hallmark.

TECHNICAL AND OPERATIONAL SYSTEMS

Utilizing our team’s advanced technical skills, Imagine That! designs operational and management systems at the cutting edge of technology. Versatile, technical control systems allow for improved reliability and cost-effectiveness in efficient operation and monitoring. Guest and crew safety is a priority with risk mitigation programs an inherent systems feature.

COMMISSIONING

Imagine That! is very experienced in commissioning new themed attractions, precincts, major rides and  technical shows. Previewing and testing to recognized international quality and engineering standards, and rehearsing shows and procedures to perfection, are features designed to ensure excellence in delivery of efficiency,
cost containment, safety and
guest experience.

OPERATIONAL MANAGEMENT

Our team is experienced in operating major theme parks and attractions generating positive profit outcomes and building significant asset value. Recruitment and training of talented individuals, creating customized procedures, innovative marketing, financial systems, safety, security, legal and reporting programs are key elements in our management portfolio.